Real conversations

Better Marketing through Real Conversation

By Kimberly Otwaska-Butts / July 8, 2016

If you’ve ever happened to watch an episode of Whose Line Is It Anyway?, you may have seen a game called “Questions” – the aptly named game where the players can only communicate by asking questions. There’s a marketing version of this game called “Acronyms.” omg, irl? If you’ve ever been in marketing or talked with someone who…

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